| We get asked quite a bit about SEO (Search Engine Optimization) with the main question being how to
get higher rankings. The simplest answer is content, unique content. The search engines are being refined all the time and are looking
at overall visitor usability as a major factor. We have listed a few key points below: |
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Meta Tags |
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Each page on your website has various meta
tags that can be used to help search engines index content. The 3 major meta tags are Title, Keywords and Description. Keep them
short, simple and on point. use the paragraph below as an example.
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Say you have an auto repair shop in Richmond Virginia and each service you offer has it's own page on your website.
We will use engine repair for the demonstration. Your meta tags would be something like this: |
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 Title: Richmond Engine Repair
and Service - Joe's Auto Shop |
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Keywords: Richmond Engine Repair,
Richmond Engine Service, Richmond Engine Repair Shop, Richmond Engine Repair Experts |
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Description:
Joe's Auto Shop has highly trained expert that specialize in engine repair and service in the greater Richmond area. Call today at
123-456-7890. |
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Unique Content |
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Along with the structure above the page should be focused solely on engine repair and service with faq's, resources,
general topics and contact information as added information. We often hear "Why can't we just copy and paste content from another website?".
The reason you should not do this that search engines can pick up on duplicated content and you will not see any significant rankings
with this approach. |
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The search engines are looking for fresh, original content that has been structured to allow the visitor to find
everything they are looking for with ease. |
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| For more information about The Search Engine Optimization Services 2 Squares Solutions can provide
for your company contact us today at 321-206-9143 or by email at info@2sqsol.com |
